Our Story
At ClairityLab, our mission sparked from a stark
realization: while AI experts touted
transformative
theories, SMEs—the lifeblood of global
economies—faced silence on practical
implementation.
Our founders, with a combined 60 years of
expertise in technology and
business
transformation, saw this gap up close in 2024,
when an SME was steered toward
outdated
software stacks despite AI’s clear potential for
their needs—deemed beyond their
reach by
industry norms.
Born between Dubai’s bold innovation hub and
Germany’s precision-driven markets,
ClairityLab
transforms AI from buzzword to backbone,
delivering clear, actionable strategies
that
drive results. We empower SMEs to lead the
digital revolution—securely, strategically,
and
with their human spark intact.
Today,
we’re redefining AI for SMEs, proving
that implementation, not just ideation, unlocks
a
thriving digital future.

Team
ClarityLab is led by AI and Compliance Experts Dedicated to SMEs
Okka Fraile Ordóñez, MBA
With 30+ years in telecom and AI expertise, I empower SMEs across the UAE, Middle East, and Europe to adopt AI confidently. My fearless, results-driven approach delivers secure, practical solutions through ClairityLab's specialist network, ensuring clarity, compliance, and growth. From strategy to execution, I help businesses thrive in a complex world.
Ready to unlock AI’s potential?
Let's start the conversation.
Georg Sima
With 35+ years of cross-industry leadership and certified AI expertise, I transform technological innovation into measurable business outcomes across EMEA markets. As a Business Transformation Consultant I bridge the critical gap between complex AI capabilities and sustainable business growth.My extensive network and experience across IT, Smart City, Energy, and Data sectors enables me to deliver both strategic vision and practical implementation. Ready to unlock the business potential of AI? Let's talk.
our Compass
Clarity in Strategy
We demystify AI with clear, actionable plans tailored for SMEs. Our strategies cut through complexity to drive business impact with confidence.
Compliance as Foundation
A compliance-first approach protects SMEs from risks, embedding data security and ethical AI in every step. We ensure your systems stay out of hot water.
Human-Centric Empowerment
AI amplifies the human spark through re- and upskilling, not replacement. We empower SME teams to deploy AI with clarity and confidence.
Results with Confidence
Every project is tailored to deliver a strong Return on Investment while supporting the cash flow that keeps your business running day-to-day.
Transform with Clarity, Compliance, Confidence
At ClairityLab, we help SMEs adopt AI the right way—strategic, secure, and always human-first.

Our Philosophy
At ClairityLab, leadership isn’t about grand
proclamations—it’s about charting a path that empowers
SMEs to thrive. We guide with bold vision, grounded in
pragmatic strategy, ensuring
every step delivers real value.
Our team’s combined
60 years of expertise spans from Microsoft’s first green
screens to today’s AI frontier—this is not our first
transformation
rodeo. Blending Germany’s disciplined precision with
Dubai’s fearless innovation, we lead with clear plans,
prioritize execution over hype, and partner with clients
to transform AI
from possibility to profit. Our philosophy is simple:
listen intently, act decisively, and deliver measurable
results. We preserve the human spark that defines great
businesses, embracing
AI as a re- and upskilling opportunity to empower
workforces, not replace them.
Our Global Mindset
Operating from UAE and Europe, ClairityLab stands at the
convergence of pioneering innovation and regulatory
precision, empowering SMEs to excel in AI adoption.
From
Dubai, we deliver
boldness, speed, and entrepreneurial agility.
From
Germany, we harness precision, compliance excellence,
and deep expertise in regulated industries.
Our dual-base model delivers AI solutions that are:
ClairityLab is your strategic partner, ensuring SMEs deploy AI with clarity, compliance, and confidence—across borders, sectors, and evolving regulations, while preserving the human spark that drives success.



